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The future of playout. The experience of a leader

Cloud Playout is transformational linear playout technology supported by the unique experience, elite partnerships, and unparalleled reliability of Arqiva - the UK's broadcast leader.

 

Trade the big costs and rigid processes of fixed infrastructure for the flexibility, responsiveness, and cost savings of native cloud technology. Cloud Playout handles your broadcast and video-on-demand (VOD) content in a single, comprehensive workflow, allowing you to scale up and down to your playout needs. Manage everything from assets, metadata, and schedules to advertising, graphics, and accessibility with ease. Launch specific channels based on viewer behaviours — with more time for quality control — while saving time, money, and team effort along the way.
From scheduled long-form programming to live events, Cloud Playout easily integrates with your Broadcast Management System (BMS) to ingest, package, assemble, check, process, and enhance your content across broadcast and VOD platforms. Include real-time graphics in live coverage for broadcasts that respond to events as they happen.
Cloud Playout syncs with your advertising houses to deliver seamless advertising experiences across broadcast and streaming platforms. Cutting-edge technology provides end-to-end control of your commercial advertising spots.
Enhance and promote your live event coverage and scheduled linear programming with graphics and branding built into your process. Cloud Playout ingests, packages, assembles, checks, and delivers a wide range of elements, including but not limited to programme promotion (IPP), digital video effects (DVE) squeezes, “now, next and later” promotions, branding graphics (such as static and animated bugs), lower thirds, and full-frame graphics.
Ensure compliance with regulatory bodies and improve accessibility quality controls with an end-to-end playout solution that delivers multiple audio languages, language subtitles, and audio description (AD).
Access the right support for your channel type and specific requirements, from quality control and schedule checking to playout operations, network operations centre support (NOC,) and master control room (MCR) services. Reduce internal operating costs and scale your team up or down as your linear programming needs change.

Choose your level of service

Arqiva lets you pick the service level that suits you best. Choose full service and we’ll manage your entire playout solution around the clock. Select PaaS to retain operational control of the platform. Or go with a hybrid solution, where a combined team of Arqiva and client members provide services, functionality, and operations for defined periods of time.

A mixing desk. A finger is on one of the sliders moving it up or down.

Operate more efficiently

Arqiva Cloud Playout not only enables you to launch unique channels in response to your viewers’ shifting demands, it simplifies the process so you get more from your technology and teams. Cloud technology, flexible SLAs, and an agile resource model boost efficiency, speeding response times and opening opportunities in new markets.

More time to get it right

Piecing together multiple assets and components at the point of playout is a recipe for errors. Arqiva Cloud Playout automatically assembles all your assets and components into a single, unified set early in the process, so you have more time to perform quality assurance checks. Our advanced technology seamlessly and accurately merges schedules, graphics, subtitles, localised audio, voiceovers, visual effects, ads, and more, giving you total confidence in the quality of your delivery.

A family on a sofa. An adult male has a remote control in his hand, indicating there is a television out of shot. A young child is holding a bowl of popcorn.

Work remotely. Act globally.

Cloud-based architecture and Arqiva’s global connectivity means your playout can take place closer to where your data is stored, anywhere in the world. Deploy our solution in the cloud region that best fits your needs and empower your teams to work remotely.

Easy to customise and build

Cloud Playout seamlessly integrates with our other modular products to offer a comprehensive menu of world-class media solutions. With Arqiva, it’s easy to create a customised end-to-end solution that’s supported and monitored 24/7 by a team of experts and kept secure by an ISO 27001-certified Critical National Infrastructure provider.

See how Cloud Playout helps reimagine your playout operations  

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