Unlocking new affiliate partnerships with our cloud-based content interchange
About our customer
The broadcaster is one of the world’s leading media and entertainment organisations. It is renowned worldwide for its production and distribution of content across a diverse range of broadcast and streaming services, as well as for its ownership and management of major entertainment and news brands.
The challenge: overcoming traditional distribution limitations
Our customer offered its collection of premium linear channels to various European affiliates. However, dealing with traditional distribution methods sometimes meant a lack of flexibility, limiting the company’s reach. As time went on, the broadcaster wanted to switch to a more adaptable distribution method. The introduction of our Arqade service broadened our portfolio of distribution solutions, giving our customer a new way to deliver content to end affiliates
The solution: a cloud-based international media distribution service
Our innovative cloud-based media distribution service, Arqade, offers lower costs, ample flexibility and quicker setup times than traditional methods. Our solution aligned perfectly with the shared vision between Arqiva and the broadcaster to create a ‘global storefront’ for its channels, offering effortless and immediate access to international affiliates.
Recognising the benefits, the broadcaster shifted its channels to cloud-based playout, selecting Arqade as its preferred platform to manage its international distribution.
Our customer discovered that they could simply contribute their channels and authorise access to their affiliates, onboarding new partners easily. Arqade is used to set the source and delivery destination of channels. It then processes the content in the required formats, ready for customers.
In a matter of minutes, the channels are available for distribution to the new affiliate.
This streamlined process allows channel owners to onboard new affiliates easily and quickly – wherever they are in the world, making life easier for affiliate sales teams.
New Affiliate Partnerships
Expanded distribution through new affiliates across Australia and New Zealand.
Lower Distribution Costs
Replaced costly traditional delivery methods with a more efficient IP-based platform.
Increased Revenue Opportunities
Enabled commercially viable deals with smaller affiliates previously out of reach.
Improved Resilience
Leveraged global cloud connectivity to ensure highly reliable content distribution.
Faster Disaster Recovery
Reduced service outage recovery times from several hours to just minutes.
