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Arqiva and Fun Kids join forces on ‘Speakers’ radio series introducing children to the science of broadcasting
Arqiva, the communications infrastructure and media services company, has partnered with leading children’s brand Fun Kids to launch a series of radio programmes explaining how TV and radio broadcasting works.
The ‘Speakers’ radio series follows characters including ‘Woof’ and ‘Subbo’ as they discover the different ways they can get a new music track and a radio play heard by their audience.
Each of the eight four-minute programmes explains a different part of the process of getting sound from its original source to listeners’ devices, including radios, TVs and mobiles. The series is aimed at children aged 8 to 12 whose inquisitive minds may just be developing an interest in how things work..
The first show will be broadcast at 3pm on Monday, 06 February on Fun Kids radio. A new episode will be broadcast each day, and the series will be available to listen again on the Fun Kids website and App, and for free download through iTunes.
The series will be launched with a competition. Details of the competition will be available on the Fun Kids website at www.funkidslive.com
“I’ve enjoyed watching Fun Kids’ rise from a London-centric station to a fully national brand broadcast on the Sound Digital network and we’re delighted to have worked with the Fun Kids team on these programmes.
“As technology changes so fast, it is often easy for listeners to accept that things just ‘work’, as if by magic. Science, technology, engineering and maths (STEM) are critical parts of a child’s education and they are also at the heart of what we do at Arqiva. It’s these STEM subjects that make it possible for brands like Fun Kids to reach their audience and the Speakers series is a fantastic way of introducing children to the science of broadcasting.
“Who knows, we might just help inspire the next generation of television or radio engineers!”
“Fun Kids provides a mix of music, games and silliness for children aged 12 and under and we’re really excited about the Speakers teaching our audience about how technology enables us to do that.
“The Fun Kids brand is growing and, partly as a result of our move to a national DAB licence in 2016, we are now heard by over 400,000 children and parents each week.”
‘Speakers’ will be heard first on Fun Kids radio - which broadcasts nationally on the Sound Digital (D2) DAB network - from Monday 06 February 2017, and afterwards on www.funkidslive.com and on iTunes.
Arqiva is a leading UK communications infrastructure and media services provider dedicated to connecting people wherever they are through the delivery of TV, radio, mobile and the Internet of Things (IoT). We are an independent provider of telecom towers, with circa 8,000 active sites across Great Britain, and are also the only supplier of national terrestrial television and radio broadcasting services in the UK. Our advanced networks support the exponential growth of connected devices and the ever-increasing demand for data from smartphones to tablets, connected TVs, smart meters, cars and medical devices.
Customers include major UK and international broadcasters such as the BBC, ITV, Sky Plc., Turner Broadcasting, the independent radio groups, major telco providers – including the UK's four mobile network operators – and retail, leisure, energy and water companies.
About Fun Kids
Fun Kids is one of the UK’s leading interactive and multi-media brands for children. It entertains and helps children learn by encouraging them to listen, use their imagination and develop interaction skills, as well as make them more aware of their wider environment. Its award winning social action initiative, Fun Kids Learn, is dedicated to helping introduce children to new things and inspiring them to want to find out more.
Fun Kids broadcasts nationally on the Sound Digital DAB network. It is also available through the UK Radioplayer, online at www.funkidslive.com and through the Fun Kids app.