How do UK consumers perceive public Wi-Fi services?

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This research from leading advisors Analysis Mason surveyed 2000 people and explored their use of public Wi-Fi networks,
what they think of them, and how they compare to cellular networks. The report covers:

  • The relevance of public Wi-Fi networks for 4G and non-4G subscribers
  • Preferences around the mix of Wi-Fi and cellular data in tariff bundles
  • Views on preferred providers of Wi-Fi networks
  • The perceived value of Wi-Fi connectivity

Download a copy now and get under the skin of consumers perceptions and motivations in this important area.

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